A great interview about how Dharma is being sold as a consumer product in the west.

“You have said that Buddhists, especially Buddhist teachers, have no choice but to be outsiders, willing to speak the truth at all costs, and you have implied that Buddhist communities in America are in a state of decline. What I have tried to say is that very few places or teachers seem to be interested in the teaching of liberation. In most places, Buddhism is in danger of becoming another consumer item.

How so? Teachers live in the marketplace, like the rest of us. They know how the game is played, and at a very unconscious level, at least, they want to play that game. Many of them have spent their lives in dharma communities and they seek the approval of their peers, yet they also want the success, the rewards, that our materialistic culture has to offer. In the end, many of them allow themselves to succumb to marketplace dynamics. They have to promote their books and attract students, so it becomes a celebrity game, because celebrity brings attention, it brings money, and it satisfies people. It’s human nature to want to say “my students” and to have a lot of students. Most people forget that they began practicing for the sake of liberation. Teachers may now be playing the student game, the numbers game, the celebrity game.”

Full article can be found here http://www.tricycle.com/interview/dharma-sale

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